Does Marketing leave you feeling Puzzled?
Marketing can be defined in as many ways as there are businesses. Everyone defines it differently, and there are so many moving parts--it’s nearly impossible to know every solution or possibility. And after you get the answers, how do you turn them into results? Trish Beach Marketing can help you define your strategy by making sense of the puzzle with the proper tools to execute. In marketing, there’s no "one-size-fits-all." What works for one doesn’t always work for another.
Strategic Planning
Every company needs a marketing plan. Whether you're a start-up, part of a MLM, or been in business for several years, there's no time like the present to talk to a Strategic Marketing Consultant. Creating a marketin plan is your road map to optimal profits, sales, competitive advantage, and success in business management. Trish Beach Marketing knows how to put a workable plan together dedicated to your success.
Does your desk look like this?
How many times have you said "One day I really need to get organized." Purging files, choosing computer software, evaluating systems, updating your database with all those business cards you've collected from the networking groups you attended throughout the entire year, or tackling the unread emals & newsfeeds frequently gets pushed to the bottom of your list of priorities while you put out today's fire.
Who is your target market?
Today's business owners must know WHO their target is. It isn't enough to know how to gain new customers. Acquiring new customers costs nearly three times as much as retaining existing ones. Several factors impact customer loyalty and value. However, simply acquiring more customers would not address the core issues of keeping your customers loyalty.
SWOT Analysis
SWOT Analysis is a difficult technique to grasp – you need help to get your head around this method. The biggest advantages of having a Marketing Consultant help you with your SWOT analysis is that together you can generate new ideas as to how you can use a particular strength to defend against threats in the market. By being aware of the potential threats, it can have responses and plans ready to counteract them when they happen.
Time is Money
When it comes to time management, there are some simple strategies that we can apply into our daily routine that will make you more productive and efficient. No time management plan works for everyone. Together we will develop a set of skills that will work for you and you can utilitze on a daily basis in order to become a far more effective and efficient time manager.
Don’t miss the Social Media Bandwagon
Social Media is a VERY important tool in your toolbox. It's changing everything about the way our world communicates. Many multi-billion dollar companies have adopted it into their marketing communications programs, so why not look into it for your business. There's a lot to keep up with, and it's continually evolving, so let Trish Beach Marketing help you decide what to do by assessing the social media landscape as it relates to your market, your buyers, and your competitors. An illustration for the Kyan blog blog.kyanmedia.com/archives/2008/10/15/get_on_the_social_...
News
STARS Symposium SeriesTrish Beach Marketing is in the process of creating STARS Symposium Series. STARS stands for Strategic Training Action Relationship and Success. These valuable workshops are created with the Small Business owner in mind to build on the foundation of “We’re in business for ourselves, not by ourselves.” I will be bringing together awesome professionals to teach us aspects of our business for growth and success. Such categories as –
Networking Basics
Organization
Social Media
Leadership
Business Law
Marketing
Finances
etc.
Stay tuned for more details.
New Vendor Partners
I’ve always loved meeting new people but put that with new business owners and I’m giddy. I’m proud to be associated with local companies that not only meet my needs as a Marketing Consultant, but ones I am proud to refer on to others.
I am getting new calls and emails from businesses across the United States saying “We’d love to be on your Vendor Partner page.” I want to respond, “Oh I’m sure you would? Who the heck are you? Have we met for coffee? Are you local? Do we have each other cell phone numbers in case there is ever a problem with someone I referred to you?” And the list goes on.
Relationship Marketing can be defined as “Marketing with the conscious aim to develop and manage long-term and/or trusting relationships rather than the individual transtion with customers, distributors, suppliers, or other parties in order to increase and improve overall profitability and success.” I will add it’s knowing I can count on that business owner to do the best they can to make that referral happy and vice versa.
Welcome!
Welcome to Trish Beach Marketing’s New Website. We’d also love for you to join our Facebook Group:
http://groups.to/trishbeachmarketing/
Visit often to learn about upcoming events, network meetings, business tips, featured businesses, and more!
Would you like your business featured? Have an event or meeting you would like mentioned? Contact me!
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This Week
Holiday Marketing IdeasWhether your business depends on the holiday season for a substantial part of your annual revenues or you find it to be a slow time of year, it’s never more critical than now to remain engaged and connected with your prospect and customer base. And that means embracing the holiday season as part of your marketing strategy.
Sending holiday greetings are important, however, try other online and offline marketing tactics to ensure you remain relevant and top of mind throughout the season and into the new year.
Here are some ideas to put in your holiday toolkit.
You don’t have to break the bank for effective Promotions, Incentives and Giveaways
Promotions and incentives needn’t be restricted to brick & mortar stores. There is season-appropriate discount, bundle, or giveaway that you can offer your customers, no matter what your industry.
Happy Thanksgiving
The Pilgrims made seven times more graves than huts. No Americans have been more impoverished than these who, nevertheless, set aside a day of thanksgiving. ~H.U. Westermayer
If the only prayer you said in your whole life was, “thank you,” that would suffice. ~Meister Eckhart
Thanksgiving Day is a jewel, to set in the hearts of honest men; but be careful that you do not take the day, and leave out the gratitude. ~E.P. Powell
So once in every year we throng
Upon a day apart,
To praise the Lord with feast and song
In thankfulness of heart.
~Arthur Guiterman, The First Thanksgiving
As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them. ~John Fitzgerald Kennedy
Remember God’s bounty in the year. String the pearls of His favor. Hide the dark parts, except so far as they are breaking out in light! Give this one day to thanks, to joy, to gratitude! ~Henry Ward Beecher
Thanksgiving Day comes, by statute, once a year; to the honest man it comes as frequently as the heart of gratitude will allow. ~Edward Sandford Martin
BrainStormer’s Networking Group
We Brainstorm to Benefit Your Business Effectively. This is Free Business Consulting for Everyone in the Group
Next meeting is Wednesday, November 18th at 11:45 am
The Chicago Room at Mangia Pizza, 8012 Mesa Drive Austin, TX 78731
Are you interested in getting referral business and helping your business grow by having others brainstorm to benefit your business. We brainstorm any area of your business that needs it.
It’s free to join our unique referral and brainstorming group. Just attend the meetings. (you pay for what your order-ordering is not mandatory – separate checks – but please support our host when you can)
Also, sign up on the schedule to have our members brainstorm to benefit your business.
We are an independent networking referral meeting – open to all business people – Non Exclusive (so far)
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Featured Non-Profit
His ShoesHis Shoes will strive to put shoes and socks on the feet of the needy and underprivileged. The needy and underpriviged are defined as the homeless, the helpless and the fatherless residing on the streets, in shelters and in foster homes. Our goal is to reach their needs by taking a grassroots level approach to collecting shoes and socks. We will change our city, our country and our world.
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Featured Business
If you see your competitors coming up on your keywords, but you aren’t there, give us a call. Brian Combs
info@ionadas.com
512-501-1875Get 100 Free Business Cards!